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Episode 6: Steal Olivia Rodrigo’s Grammy Award Winning Marketing + Launch Plan

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It’s ‘Learn from the Pros: Hollywood Edition’ (because being an entrepreneur doesn’t have to mean reinventing the wheel.) With 3 Grammys, a broken Spotify record, and a sold-out world tour, Olivia Rodrigo and her marketing team know a thing or two about launching.

So what if you could learn from (and duplicate) Olivia’s exact launch strategy to help you sell out your next product or offer? From her pre-launch runway to her social media magic, we unpack all the steps she took to go from Disney star to pop music ICON.

 


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Olivia Rodrigo Driver's License Sour Album Launch Strategy | The Brand Vibe

Featured, Marketing, TBV Podcast

April 13, 2022

The Brand Vibe